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The Good, The Bad and The Ugly of COVID-19 Fundraising

Daryl Hatton, CEO of FundRazr

2020-2021 season fundraising looks different than previous seasons. In our latest webinar we are brainstorming together on how we can help fill some of the revenue gaps created from the event and gala cancellations.

Conscious Crowdfunding and Future of Philanthropy

FundRazr's CEO Daryl Hatton's panel discussion about conscious crowdfunding and future of philanthropy at Bloomberg Conference

Philanthropy as Entertainment: Binge-watching for good

When we make a donation, we actually buy an experience of generosity and the good feelings that go with it.

How to get a crowd if you are a charity?

One of the most common questions we're being asked is "If I am new to crowdfunding or a new nonprofit, how do I get a crowd?"

Why some nonprofits succeed and some fail at crowdfunding

How showing your passion about the cause to your donors influence your chances for a successful online fundraising campaign?

Follow the stories of real crowdfunders who hit their goals!

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Winters in Maine can be brutal. That's why @ccfarmsanctuary needs to act fast - so that the more than 75 animals who call their shelter home are snug and toasty during the worst of the storms.
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They need to raise $3,600 just to buy enough hay to last through the winter - but with their recently launched FundRazr campaign, they've already raised $2,200.
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Here's how they did it:
✅ Storytelling focused on the animals they will help
✅ Explained clearly where donations will go
✅ Communicated need by sharing the impact of winter and COVID-19
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Great work, @ccfarmsanctuary! Get the full story at the link in our bio.
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#cherryfieldmaine #maine #animalrights #rabbitsofinstagram #bunniesofinstagram #compassion #animalsanctuary #animalsanctuary #nonprofit #nonprofitorganization #crowdfunding #nonprofitfundraising #nonprofitcrowdfunding #nonprofitlife

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A picture is worth a thousand words - but together, they're worth a million. High-quality writing, photos and video are an unbeatable combination if you want to launch a campaign that meets - and exceeds - your goals. #FundRazrSuccessTips
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#fundrazr #crowdfunding #fundraising #fundraisingforacause #fundraiser #fundraiserideas #onlinefundraising #nonprofit #nonprofitorganization #nonprofitorgs #socialimpact #socialenterprise #dogood #bcorp #bcorporation

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@karisiawalkingsafaris is an ecological social enterprise. By leading walking safaris around their nature reserve in Laikipia, Kenya, the organization is able to pay for conservation work on the reserve - every year, they've increased the population of many endangered species by fighting poachers and preserving their natural habitat.
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But like so many other tourism-based businesses, @karisiawalkingsafaris has struggled since the emergence of COVID-19. Losing the majority of their customers has left them in a tight spot, but they've turned to crowdfunding to help them make it through!
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Since launching their #FundRazr campaign, @karisiawalkingsafaris has raised $6,720 - that is an incredible 224% of their goal!
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Here's how they did it:
✅Great pictures of staff in nature on the property
✅Detailed explanation of why their work is so important
✅Impact of COVID-19 and need for donations communicated clearly
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Congratulations to this hardworking nonprofit on their success - it truly shows how loved and appreciated they are by their community!
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Get the full story at the link in our bio.
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#kenya #kenyan #conservation #wildlifeconservation #laikipia #walkingsafari #africa #crowdfunding #socialenterprise #endangeredspecies #endangeredanimals #fundrazr #fundrazrsuccessstories

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Give for the love of giving - not because you expect a response.
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#nonprofit #charity #community #donate #nonprofitorganization #love #volunteer #education #covid #giveback #support #socialgood #dogood #fundraising #ngo #change #philanthropy #instagood #help #makeadifference #givingback #hope #children #fundraiser #causes #donation #health #donations #mentalhealth #fundrazr

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In these uncertain times, @campoair is more certain than ever that art matters - and that we need create community through creativity.
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Every year, @campoair invites over 40 international artists to take over Pueblo Garzon, a small village deep in Pueblo Garzon, Uruguay. They create installations and performances throughout the town’s landscape of countryside, old ruins, and the historic train station.
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This year, COVID-19 meant their art celebration, CAMPO ARTFEST, was unsafe - so they've taken the event global and virtual. With the theme 'Breaking Borders', they've invited 27 local and 27 international artists to make art both on site and online, which they'll share with art lovers all over the world virtually.
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It's an ambitious plan - and with #FundRazr, they're already raised $53,431! Here's how they did it:
✅Great storytelling: beautiful writing, photo and video that paints a clear picture of the project
✅Perks and Wishlists: $10 to buy an artist 2 paintbrushes, or a limited-edition photograph as a thank-you for a $500 donation
✅Background information on Campo as an organization and how they've adapted to COVID-19
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Amazing work, @campoair! Get the full story at the link in our bio.
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#artistresidency #artfestival #uruguay #art #artnonprofit #crowdfunding #nonprofitcrowdfunding #fundrazr #virtualfestival

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You don't have to save the world to make a difference. Start from where you are.

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Every year, Heart of the Catskill Humane Society hosts their 'Woofs & Wags Dog Walk' to raise much-needed funds to for their shelter and all its furry residents. But this year, the COVID-19 pandemic meant they had to approach things a little differently.
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Enter the charity's very first 'Dogwalk from Anywhere & Catnap From Home' fundraising challenge. Supporters will be able to raise pledges in exchange for walking their dog wherever their like, taking a long nap at home with their kitty!
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It worked - through this virtual event, Heart of the Catskill Humane Society raised an unbelievable $28,183 - that's 141% of their goal!
Here's how they did it:
✅Fun prizes for all who pledge
✅A creative event that's both virtual and participatory
✅Frequent updates sharing campaign progress
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Get the full story at the link in our bio.

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To lead is to inspire others to bring forth positive change; to be a guide for human potential.
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#quotes #quoteoftheday #wordstoinspire #leadership #seedsofchange #justice #fundrazr #crowdfunding #socialimpact #bcorp #artikatyner

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The pandemic is endangering the survival of Colombian Indigenous communities. They're responding by strengthening traditional medicine.
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To protect both their own people and the precious Amazon rainforest where they live, the Union of Indigenous Yagé Doctors is raising money to care for their communities using ancestral medicine. As spiritual authorities, medicine men, and women of knowledge, their goal is to ensure the health of the territories and the physical and spiritual wellbeing of their communities.
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Using #FundRazr, they've already raised an incredible $24,246 - but they still have a long way to go. Each $5000 raised will support a traditional Yagé (ayahuasca) healer for one year, or form a community group of women healers.
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Here's how they did it:
✅Detailed background information on the oppression faced by Colombian Indigenous populations
✅High-quality pictures and video
✅Communicated impact by sharing how donations will benefit the cause
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Get the full story at the link in our bio.
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#amazonrainforest #amazoniantraditionalmedicine #ayahuasca #colombianindigenous #indigenousrights #amazonianbasin #traditionalmedicine #psychedelicmedicine

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During this unprecedented time, food insecurity is a bigger problem than ever - and community organizations are stepping up to respond.
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@jfsvancouver already runs a food bank, but in light to urgent community needs, they're crowdfunding to keep it stocked with nutritious pantry items for the next six months.
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@jfsvancouver is holding a food drive as part of their annual holiday programming - and they've already raised $17,000!
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Here's how they did it:
✅Reached out to their existing crowd and community
✅Used facts to demonstrate need - food bank visits have recently doubled
✅Donations are framed as Wishes, each providing a different hamper of food
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Great work, @jfsvancouver! Get the full story at the link in our bio.
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#jewishfamilyservicesvancouver #jewishvancouver #foodbank #vancouver #fundrazr #crowdfunding #nonprofits

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Self-care allows you to care for others. Remember, you can't pour from an empty cup.
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#akiroqbrost #akiroqbrostquotes #selfcare #selfcaresundays #selfcaretips #selfcaredaily #mentalhealth #mentalhealthquotes #fundrazr #wordsofwisdom #affirmations #affirmation #manifestation

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COVID-19 didn't stop @braincarecentre from raising funds for their cause!
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After social distancing made their usual bike-a-thon event impossible, the Alberta nonprofit pivoted quickly to a virtual format without losing any of the fun.
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Participants now had the whole month of August to cycle for concussion health independently - and the campaign kicked off with a Facebook Livestream hosted by two Canadian national team cyclists.
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Their efforts paid off. The virtual bike-a-thon raised $12,869 - that's 129% of their goal!
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Here's how they did it:
✅Clear instructions on how to participate in the new, virtual format
✅Detailed information on how proceeds will benefit Brain Care Centre's program
✅Livestreamed event adds a fun, communal element to a self-directed campaign
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Amazing work, @braincarecentre! Get the full story at the link in our bio.
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#braincarecentre #brainhealth #bikeforbraincare #concussion #concussionrecovery #alberta #albertacanada #nonprofit #nonprofitorganization #crowdfunding #fundrazr #gofundme

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@theelephantcafezambia in Livingstone, Zambia cares for a unique herd of African elephants. These elephants were rescued from droughts and poachers back in the 60s, and they've been in human care ever since.
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By serving fresh, locally-sourced food, @theelephantcafezambia brings in the money needed to care for these special creatures - but since COVID-19 forced the cafe to close, the elephants' future is uncertain.
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The cafe partnered with nonprofit conservation group @wild_at_life, launching a #FundRazr campaign to keep the elephants fed and cared for.
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So far, they've raised $43,281 - that's 90% of their goal!
Here's how they did it:
✅Beautiful pictures help us connect with the elephants and their home
✅Donations are framed as tangible items, like "$60 to feed the herd for 2 days"
✅Backstory explains why these elephants are happier in human care
✅Partnership with relevant charity for reach - and results
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Amazing work, @theelephantcafezambia and @wild_at_life! Get the full story at the link in our bio.
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#iringa #safari #kondegang #photography #zambianbloggers #lilongwe #zambianseverywhere #love #wasafi #victoriafalls #african #wildlife #zambiasfinest #moshi #zambianfashion #zambians #tanga #instagram #elephant #elephantsantuary #elephantcafezambia #elephantcafe #conservation #africanwildlife

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Generosity: the ultimate inner glow.
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#wordstoliveby #inspire #supporteachother #mandyhale #crowdfunding #charity #give #donate #communitylove #womensupportingwomen #fundrazr

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@roomtoread's literacy and education programs have helped millions of vulnerable children reach for a better life - but now, COVID-19 has posed an unprecedented challenge.
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@roomtoread reacted swiftly to the pandemic, using technology to adapt their programming and ensure children could access education from home. But even so, the nonprofit is worried that many adolescent girls won't return to school after this long absence.
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Their new #FundRazr campaign will ensure that children are able to continue learning through this challenging time, with a special focus on teenage girls, many of whom will be connected with local female mentors to support them in their academic goals.
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@roomtoread's campaign, Education Unstoppable, has already raised $16,030! Here's how they did it:
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✅Background info on how educating children can change the world
✅Details on how donation will allow kids to keep learning
✅Sub-campaigns with local partners all over the world
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Great work, Room to Read! Get the full story at the link in our bio.
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#roomtoread #literacymatters #girlseducation #girlseducationmatters #education #roomtoreadindonesia

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Parkour is the art of moving quickly through an urban environment, overcoming all obstacles by running, jumping, and climbing. For @internationalparkourfed , the philosophy behind their sport is 'be strong to be useful'.
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With their project Peace Through Parkour, IPF shares this powerful message with young people in marginalized and conflict-stricken regions. But along with the rest of the world, the program has been affected by COVID-19, so the IPF has turned to crowdfunding to help them bridge the gap.
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Their FundRazr campaign will support parkour teachers and their families, provide PPE and hand sanitizer for students, and help their local chapters build their own programs.
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So far, they're raised $270 - but they still have a long way to go!
✅Here's what they've done right:
✅Clearly show how funds will be used
✅Background information on the sport and the cause
✅Communicated the positive impacts of the project
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Great work, @internationalparkourfed! Get the full story at the link in our bio.
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#parkour #freerunning #tricking #flips #parkourlife #flip #life #freerun #backflip #gymnastics #training #fitness #parkourtraining #gym #jump #pkfr #trampoline #workout #frontflip #pk #movement #tumbling #sport #calisthenics #flippingfeed #flipping #parkourfreerun #parkourculture #run

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#1 Impact Crowdfunding
and Fundraising Blog

Learn how to raise money online
like a Pro

Trends in Crowdfunding and Philanthropy

Crowdfunding and Fundraising Ideas and Tips

Get the most out of crowdfunding technology and FundRazr

The Good, The Bad and The Ugly of COVID-19 Fundraising

Recommended Crowdfunding
and Fundraising Videos

Conscious Crowdfunding and Future of Philanthropy

Philanthropy as Entertainment: Binge-watching for good

How to get a crowd if you are a charity?

Why some nonprofits succeed and some fail at crowdfunding

Thank you!

#1 Impact Crowdfunding and Fundraising Blog

Learn how to raise money online like a Pro

Trends in Crowdfunding and Philanthropy

Crowdfunding and Fundraising Ideas and Tips

Get the most out of crowdfunding technology and FundRazr

The Good, The Bad and The Ugly of COVID-19 Fundraising

Recommended Crowdfunding and Fundraising Videos

Conscious Crowdfunding and Future of Philanthropy

Philanthropy as Entertainment: Binge-watching for good

How to get a crowd if you are a charity?

Why some nonprofits succeed and some fail at crowdfunding

Thank you!

#1 Impact Crowdfunding
and Fundraising Blog

Learn how to raise money online
like a Pro

Recommended Crowdfunding
and Fundraising Videos