Founded in 2005 in Geneva by Dominique Signoroni Kuroyanagi, NO MAD began as a print publication — a city-focused magazine offering an outsider’s lens on the shifting landscape of art, design, and architecture.

Today, NO MAD operates as a non-profit organization exploring contemporary culture in cities undergoing transformation, where political or economic instability often threatens artistic expression. Through publishing, exhibitions, videos, and collaborations, it connects and supports voices from the contemporary scene whose work deserves wider visibility. Acting as an independent platform, NO MAD focuses on places where culture continues to thrive despite adversity.