Make Change Louder: Donations Matched til Midnight
$120 raised
6% of $2k goal
2 contributors
6 Years running
Make change TWICE as loud in 2013 -- give by midnight and your year-end, tax-deductible gift to Project Noise will be doubled!
Dear friends,

Project Noise has a lot to celebrate as we look ahead to our 6th year of making change louder through video and social media. The influential blog Boing Boing recently named Project Noise as a charity worth giving to in their 2012 Charitable Giving Guide. Our A Is For reproductive rights project has reached over 2 million views on its YouTube channel and has 13,000+ Twitter followers. Just this month we’ve given out $3000 in direct support to other nonprofits. Please join us in celebrating a great year by giving a tax-deductible year end gift to Project Noise--and if you do it by midnight on December 31st, the Fredricksen Green Foundation and an anonymous donor will double your donation--up to $2013 for 2013! Let’s close out 2012 with a very loud bang!

What does a donation to Project Noise do? There are so many heart-wrenching headlines--many in just this month. You hear of injustices in the wake of the Newton shootings, or just reckless stupidity. You may feel helpless to make any impact--what can you possibly do that could make a difference? That’s where our weird little nonprofit comes in--sometimes through the side door.

Maybe you don’t see us behind the scenes because we’re working to get attention for a crucially timed reproductive rights campaign like A Is For, help jump start a new prison reform organization like Jail Guitar Doors, or breathe some life into an unsung organization for children like Get on the Bus by producing and gifting them an “About Us” video. But we are there. Our value comes in getting attention for others--which can be a big fundraising challenge for us. By creating traffic-attracting content that can be produced in agile response to stories and issues that strike a nerve, we can leverage videos and social media awareness campaigns when the public’s attention is most crucial.

Project Noise is unique in that we are not issue-specific. We can’t measure our impact by the number of kittens saved or names of diseases cured. Instead, we’re raising awareness, we’re acting as advocates, we’re building a discourse. But we can count our reach--through views, hits, shares, likes, donations, and followers--and these we have. Project Noise Executive Director Maureen Herman’s open letter to Todd Akin on the A Is For project blog went viral with 3.6K Facebook likes and over 900 tweets, bringing a whole new audience into the fold, and landed her a place as a HuffPost blogger, giving Project Noise yet another venue for illuminating crucial social issues.

Our biggest project to date was the A Is For reproductive rights campaign and video, (now growing into its own nonprofit). The A Is For project, with Martha Plimpton, Lizz Winstead and other dedicated founders, grew from just an idea to having 8500+ Facebook fans with a weekly total reach of 50,000+ users, including fans in 27 countries around the world. Also, A Is For was proud to have registered 1,283 new voters before the 2012 elections.

We hope you’ll see how your end of year gift to Project Noise will be meaningful and impactful. Now, more than ever, nonprofit organizations need a hand (and often a decent video). We hope you’ll join us and donate before midnight tonight--and get a head start on making a difference in 2013!

Wishing you an ear-splitting 2013,

The Project Noise Team

P.S. I’ve heard Senator Al Franken mention that extra asks in the P.S. section of a fundraising letter often make a big difference. Is he right? Is so, donate here
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