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Help Rebrand Our Beloved Vermont-Made Can Holder — and Choose Its New Name
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$862 raised
96% of $900 goal
18 contributions
26 Days running
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By Better Wheel Workshops
Organization campaign Keep it all Newfane, VT, US Report
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  • Activity18
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Better Wheel Workshops hasn't added a story.

THE STORY

Hey friends — we’re Jeff & Fiona, the makers behind your favorite handcrafted wooden can holders.

For years, we poured our hearts into building a small Vermont brand around a simple idea: beautiful, sustainable woodwork that keeps your drink cold and your hands warm.

 

 

Then came a challenge we never expected — a trademark dispute with a large corporation over our product name. We spent months fighting to protect what we built, but eventually we realized something important:

💭 We’d rather focus on our craft than on lawyers and court filings.

So we made the tough — but healthy — decision to settle and move forward.
We chose creativity over conflict, peace of mind over paperwork.

Now, we’re starting fresh. We’re rebranding our product. The same handmade, wood-turned can holder you’ve always loved — under a new name. And this time, we’re inviting our community to help us choose what comes next.

 

12oz and 16oz wooden can coolers

 

WHAT’S HAPPENING NOW

We’ve narrowed our new name options to three finalists — each inspired by nature, community, and craft:

🌲 TreeSleeve – a nod to its natural roots and snug, protective fit.
🍻 Hobnob – for those who love good company and good drinks.
🪵 TimberGrip – rugged, simple, and strong — just like Vermont hardwood.

Your voice will help us choose the winner. When you back the campaign, you’ll get to vote for your favorite name — and be part of the next chapter in our story.

WHY fundrazr?

When we first started, we learned how important community truly is. Every message, order, and cheer from our supporters has helped us keep going — even through tough moments.

Now we’re using fundrazr to bring everyone together for a fresh start.

This campaign helps us:

  1. Rebrand our product line — new name, engraving, and packaging

  2. Invite you to help us choose our next chapter’s name

Your support keeps our small Vermont workshop alive, creative, and independent.

REWARDS

🎟️ $10 – Early Supporter
Vote for your favorite name + get a digital “Founding Supporter” badge and updates.

🌲 $30 – Limited Edition Can Holder (12oz)
Get one of the first rebranded coolers — engraved with the new name and campaign edition mark.

🍻 $35 – Tallboy Edition (16oz)
Get one of the first rebranded coolers — engraved with the new name and campaign edition mark

TIMELINE

  • Campaign Launch: Now until Thanksgiving

  • Voting Period: During campaign — every backer gets a vote

  • Name Announcement: December 1st

  • Production & Shipping: Begins 2–4 weeks after final name announcement

WHY BACK NOW?

Backing this campaign isn’t just about getting a handcrafted product — it’s about helping a small business rebuild with dignity and creativity.

You’re helping us:

  • Close the book on a stressful chapter

  • Help kickstart our rebranding.

  • Relaunch stronger, together

Your vote, your voice, and your support will decide the next era of our craft.

BE A PART OF OUR NEW CHAPTER

We’re turning the page — from legal battles to creativity, from stress to community.

We can’t do it without you.  Help us choose between TreeSleeve, Hobnob, and TimberGrip — and bring this next chapter to life.

👉 Back the campaign today and be part of something that proves small makers can thrive, adapt, and grow — one handmade can holder at a time.


Cheers and Gratitude,

Fiona & Jeff

 

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Perks

Early Supporter
$10 USD Suggested

Vote for your favorite name + get a digital “Founding Supporter” badge and updates.

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  • Buy this ticket
12oz Rebranded Wooden Can Holder
$35 USD Suggested + shipping
Ships to these countries

FIRST BATCH 12oz wooden can insulator with the newly rebranded name.  

This is the sustainable alternative.  Made from sustainably harvested and locally sourced wood, this can cooler embodies eco-consciousness and craftsmanship. Its natural insulating properties will keep your beverage refreshingly cold for up to 40 minutes, all while adding a touch of rustic elegance to your drinking experience.

 

Not only do you get the first batch, you'll get to vote on the new name!

More Less
  • Order this product
16oz Rebranded Wooden Can Holder
$39 USD Suggested + shipping
Ships to these countries

FIRST BATCH 16oz wooden can insulator with the newly rebranded name.  

This is the sustainable alternative.  Made from sustainably harvested and locally sourced wood, this can cooler embodies eco-consciousness and craftsmanship. Its natural insulating properties will keep your beverage refreshingly cold for up to 40 minutes, all while adding a touch of rustic elegance to your drinking experience.

 

Not only do you get the first batch, you'll get to vote on the new name!

More Less
  • Order this product

Highlights

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Updates

Better Wheel Workshops hasn't posted any updates yet.
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Activity

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Early Supporter
$10 USD Suggested

Vote for your favorite name + get a digital “Founding Supporter” badge and updates.

More Less
  • Buy this ticket
12oz Rebranded Wooden Can Holder
$35 USD Suggested + shipping
Ships to these countries

FIRST BATCH 12oz wooden can insulator with the newly rebranded name.  

This is the sustainable alternative.  Made from sustainably harvested and locally sourced wood, this can cooler embodies eco-consciousness and craftsmanship. Its natural insulating properties will keep your beverage refreshingly cold for up to 40 minutes, all while adding a touch of rustic elegance to your drinking experience.

 

Not only do you get the first batch, you'll get to vote on the new name!

More Less
  • Order this product
16oz Rebranded Wooden Can Holder
$39 USD Suggested + shipping
Ships to these countries

FIRST BATCH 16oz wooden can insulator with the newly rebranded name.  

This is the sustainable alternative.  Made from sustainably harvested and locally sourced wood, this can cooler embodies eco-consciousness and craftsmanship. Its natural insulating properties will keep your beverage refreshingly cold for up to 40 minutes, all while adding a touch of rustic elegance to your drinking experience.

 

Not only do you get the first batch, you'll get to vote on the new name!

More Less
  • Order this product
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