PROMOTE FORGIVENESS. SPREAD PEACE.
All of us have been insulted or injured in some way—or have been
deeply offended by the treatment of someone or something we love.
Throughout human history there has always only been one non-violent
release valve, one way to freedom and peace.
We forgive.
"Forgiveness liberates the soul. It removes fear. That is why it is such a powerful weapon."
—Nelson Mandela
Forgiveness is not about giving up, or agreeing with things you find disagreeable.
It is a conscious choice to let-go of resentment, bitterness, accusations, anger, envy, hatred, jealousy, rejection, hostility, violence, and ill-will toward those who have offended you. And those for whom you have taken offense on behalf of someone else, whether they deserve it or not.
It is also a commitment to re-release the offense every time you remember what was said or done.
Forgiveness is for individual people, groups, and any organization or entity for which we have negative feelings, bitterness, or resentment.
As we enter the heated pre-election season the #forgive campaign’s simple purpose is to elevate and encourage forgiveness. Funds raised will fuel advertising in as many outlets as possible with a goal for nationwide coverage in multiple mediums in the coming months and years.
100% of funding will be used to prepare and deploy the #forgive advertising campaign. No political or cultural agenda will be favored or featured. This is a truly altruistic effort with no strings attached.
The single message: forgive and free yourself.
