Skip to content
  • n
    • Signed in as
    • Contributions
    • Campaigns
    • Organizations
    • Messages n
    • Account settings
    • Support
    • Sign out
  • Sign in
Campaign extended! Our deadline has passed but you can still help. ✕

Your share could raise €30

Before you go, did you know that simply by sharing this campaign, you could help it raise €30? It's an effective way to support the cause.

Share this campaign No thanks

Not ready to contribute just yet?

Subscribe to email updates on progress of this campaign.

Subscribe No thanks
Help me close my family bookstore
SubscribeUnsubscribe
Gallery (1)
€1,348 raised
7% of €20,000 goal
38 contributions
5 Years running
Contribute
Share
By Alexandra Lica
Personal campaign Keep it all Bucharest, RO Report
  • Story
  • Highlights
  • Updates0
  • Activity38
    • Highlights
    • Updates0
    • Activity38

Alexandra Lica hasn't added a story.

Hello! My name is Alexandra and I am writing this today as I need your help to help close down my family's business; this journey sadly has to come to an end due to never-before seen circumstances.

I would love to be able to start this funding by asking for your help to continue running our business, but as of current times, that is simply impossible.

My family's bookstore, Syntagma, has existed for 20 years, and it was my father's dream to create a place where both adults and children can find relief from the outside world, with caring employees, rare books, exceptional books and an over-all cosy atmosphere.

For some time, it worked wonderfully. From 2000 to 2012, my father ran a small bookstore that gained many loyal customers thanks to its amazing service and dedicated employees. 

My mother and father attending a book launch in the bookstore's first location, 2005

However, in 2012, the small complex that the bookstore was located in was scheduled for renovation, which was going to last for 8-12 months, meaning that unless the bookstore relocated, the business wouldn't run for almost a year, which we couldn't afford since we had no other source of income. The only option available was a risk that my parents had to take, which involved moving to a new location in a different part of the city.

They invested a large sum of money, in order to keep the bookstore afloat.

The view from outside on the bookstore's second location, 2012

Unfortunately, that was one of the worst decisions possible, as we would soon find out. My parents decided on a larger space than previous, wishing to bring more products and make it a more beautiful bookstore. However, things did not go as planned, because after we went through a 60% rent increase, unfortunately our sales tanked by up to 70%. Within half a year, my family was close to being bankrupt, being forced into a bank loan of $20.000 in order to simply move out from that location.

Meanwhile almost a year had passed, so the small complex that the bookstore was originally located in opened after renovation. Having no means of gaining the money they owed + what they had to pay for the bank loan, my parents had to take another chance at reopening the bookstore in its original location, but this time on the 2nd floor of the complex, in a pretty tiny space.

The bookstore's third location, 2013

From that point, things never really went back to normal. Most customers did not come back because they disliked the renovation of the complex in its entirety, with its moved shops and others gone for good, while other customers were never able to spend enough time in the complex as to reach our bookstore. 

This was happening in 2013; coincidentially, that was when the online market really took off in my country, and most products that you would find in our bookstore you could find online for much, much cheaper. I have to mention we always sold products at the recommended prices by our suppliers, but online markets were not bound by those rules and could sell products as cheap as they wanted.

Moving on, I finished high-school in 2014 and started working at the bookstore shortly after, at the beginning of 2015 as my parents needed all the help they could get in running the bookstore. At this point, we were left with only 2 employees, down from 7, therefor the work force was quite limited. We couldn't spare any funds to start an online website to reach more people.

However, things were finally starting to look up when the owner of the complex saw our potential (and was probably yearning for some of the previously loyal clientele to return). With some help we redesigned the bookstore and moved to a larger space, on the same floor, but in a much, much more beautiful setting.

Slowly, we were gaining more customers, and previous customers were beginning to return, and sales were finally consistent enough throughout the year. We were surely not getting rich, but it was enough to get by and my father could start paying off some debt that had accumulated over the years. To put things in perspective, we were $50.000 in debt in 2013. By the end of 2019, over the course of 6 years, my father had managed to pay $20.000 of that debt.

The bookstore's fourth and current location, 2020

You may ask how, since the business was not spectacular, just sufficient. All in all, my family had been unable to afford a getaway in 7 years, not only because of the cost, but the time required to run the bookstore, we were barely able to eat out for celebrations (usually twice a year for some birthdays) and to top it all off my father drove a car that barely runs anymore, in the most vivid way possible (it's still so old that it’s virtually impossible to get the approval required to drive it legally without extensive maintenance). My father cut most ties with his friends since he was embarrassed he couldn't go out with them, or buy them gifts for their birthdays. That kind of money adds up after all.

That leaves us with a $30.000 debt, which considering the bookstore was doing better and better since 2018, could've been covered. All it took was around 5 more years, and it would have all be solved through sheer hard work and dedication, just 5 more years of the thing that was already going on for 7 years, less than half. And both my parents were more than ready to hunker down and pull through, and I was willing to support them until they were safe. 

Sadly, 2020 had different plans for us. On March 23rd we were forced to close down since our country went on a state of emergency due to COVID-19 and we were closed until May 17, almost two months. When we found out we could return to work, we were all incredibly happy and looking forward to seeing our customers, some of them already close friends at this point.

That was the day we received a bill of $2.700 for the store's maintenance, for the time we were closed. We were never warned we would have to pay this bill, otherwise I would be writing this much sooner. 

I must mention these 2 months were excruciating for me and my family. Neither of us had an income and my father had to pawn some gold coins he had as an inheritance from his grandfather, whom he was extremely close to during his lifetime, only for us to be able to afford food and living.

To make matters worse, the bookstore has been open for a week and our sales never exceeded 30% of the daily sum needed to pay for employee salaries and rent. 

So, the decision was a very hard but clear one; we have to close down as daily sales at this point aren't enough to even pay salaries, let alone the $4.000 monthly rent. 

With the current circumstances it is impossible for one to believe any clientele, who is also in distress from this pandemic will have books and leisure activities on their minds. Nobody is really visiting the complex at all, and probably will not be as everyone has much bigger priorities during these next few crucial months.

Today, May 25th, my father had a talk with the owner of the complex to explain the situation and ask for his understanding in closing down, since we already had so much to pay him, that sum would only grow by approximately $4.000 every month, which at this point even through bankruptcy we would NOT be able to pay him. Long story short, he knows these are difficult times for everyone but he can't do anything. Even if we close down within a month, we will be paying full rent for every single day of functioning while also finding a way to give him the $6.500 we already owe him.

Furthermore, he more or less threatened to close down the bookstore and prevent us from functioning unless we find a way to pay him at least $5.000 until May 31st. The sad part is he can legally do that since we do owe him that money.

This only adds up to the approximately $30.000 we already owe our providers, which we would have been able to pay off in a steady 5 years if things had kept on their track; sadly, things did change, and in a way I never imagined possible in such a short amount of time.

Unless we can find a way to pay the $30.000 upon closing the business, my family could face lawsuits from up to 6 providers. 

Today I am writing this as a last resort. It was exceedingly difficult for me and I had a hard time choosing the right words, but I can only hope that I managed to get my message through. I really wish I would never have had to resort to this, at all.

It was a simple wish, it was never supposed to be a business my parents could get rich by, just their dream as a young couple, to have a cosy family bookstore, one where people could indulge in their reading choices, and find a cosy place to feel… well.. at home. I wish there were any other way, if there was, I would not be forced to write this. 

 

Thank you so much for getting through with my story.

You can find the bookstore's Facebook page here.

  • Activity feed
  • Email
This is a preview
✕

Highlights

See all activity38
Show more

Updates

Alexandra Lica hasn't posted any updates yet.
Newest | Oldest
Show more

Activity

Show more
Recent contributions
Show more
Browse View Slideshow Add Hide comments Comments ✕

Uh oh!

Your media gallery is empty. That means you're missing a powerful opportunity to bring attention to your cause.

Add pictures now

(You can add videos, too.)

The media gallery is empty.

Add
Comment Share Delete Set as
Show more

Delete media item?

Are you sure you want to delete this item from the media gallery?

Cancel Delete

Set as ?

The campaign video will appear in social media and email.

The campaign cover picture will appear in social media and email.

The will appear at the top of your campaign page and in social media and email.

Cancel Apply

Reset ?

It won't be used as default in social media and email. The will remain in the media gallery.

It will be removed from the top of your campaign and won't be used as default in social media and email. The will remain in the media gallery.

Cancel Apply

Edit description

Cancel Save

Share

Every share helps the cause reach more people and raise more money, usually about $30 more, sometimes much more.

Copy
Share to... Facebook X LinkedIn Email Text Messenger Whatsapp QR code Embed

Embed

Embed a campaign widget on your Website or blog with just a few snippets of code.


Help

Embed a campaign widget on your Website or blog with just a few snippets of code.

Include the Loader script on your page once.
Copy to clipboard
Include the Widget code where you want the widget to appear on your page.
Copy to clipboard
Help

Share a link

Send anyone this link to the campaign.
Copy

QR code

Download

Delete update

Delete this story update?

Any pictures or videos will remain in the campaign's media gallery.

Cancel Delete

Delete milestone

Delete this milestone?

Cancel Delete

Edit your message

Cancel Save

Report campaign

Report submitted

Thank you. We take reports like yours very seriously. Our goal is to keep the community safe.

Please know that we may contact you for more information, but that we won't notify you personally of our decision. If the campaign remains available within a few days, it's likely that we determined it not to be in violation of our policies.

Thank you. We've already received your previous report. If the campaign remains available within a few days, it's likely that we determined it not to be in violation of our policies.

Tell us about the problem. Please fill in both fields below.

Please fill in both fields above.
Close Cancel Report

Record a video

Upload a video

Nothing grabs attention for your cause like a personal video. Take a minute or two to record one now. Record a short video message of support. Or upload one from your device. You can preview or redo your video before you post it.

Nothing grabs attention for your cause like a personal video. Upload a short video message of support. Upload a short video message of support. Or record one right now.

Max file size: 100MB
  • Most effective video length: about a minute.
  • Maximum length: 5 min.
  • You can preview or redo your video before you post it.

Heads up! The existing video will be replaced.

Email your friends

Share this campaign with up to 10 of your friends. We'll send them details of the campaign and your personal message (optional).

Add up to 10 email addresses separated with a comma.

We never share email addresses or send spam.

Join our team

Your endorsement banner

Use your endorsement banner to tell why our cause matters to you. Such personal endorsements are proven to increase campaign contributions. When enabled, your endorsement banner appears at the top of the campaign for everyone who visits a link you shared.

You can always adjust your endorsement from the campaign Share page—even if it's been disabled.

Your message

Tell people why our cause matters to you. Your personal message will encourage others to help. Easy, effective, optional.

Please provide a valid message (500 characters maximum).

Say it in video

Short personal videos by supporters like you are incredibly powerful. Record one right now and you'll help us raise more money. Easy, optional, effective.

Remove video

Add a personal goal

Set a personal fundraising goal. You'll encourage more contributions if you do. And rest easy. There's no obligation to achieve your goal or bad consequences if you don't. Easy, optional, effective.

€ .00
Please enter a valid goal.
Cancel Join our team Update

We have a video!

Video thumbnail

We'd love to show you our campaign video. Want to take a look?

Not now, thanks Yes, definitely
Alexandra Lica manages the funds for the campaign. The campaign is for a personal cause.

, you're already on the team.

Crop image

Skip Crop
FundRazr
Laser-focused on your fundraising success
  • Personal Fundraising
  • Medical Fundraising
  • Pet Fundraising
  • Accidents and Disasters
  • Memorial Fundraising
  • Success Guide for Individuals
  • About
  • Platform Tour
  • Help
Powered by ConnectionPoint
Start your free campaign
  • Support
  • Terms of Service
  • Privacy Policy
Powered by ConnectionPoint®

Story assist — generating contentworking

To create an engaging campaign story, please answer the questions below. Don't worry about full sentences or grammar—the focus is on providing detailed information. The more details you give, the better the final story will be. Once you submit your answers, a draft story will be generated for you to review and edit as needed.

  1. What is the problem you want to solve?
    Provide a description of the underlying problem or situation you want to improve with funding. Explain why this issue is important and what negative effects it currently has on people, the environment or your community.
  2. What is your solution?
    Describe your plan to address the problem and highlight what makes your approach unique or effective.
  3. How will the funds be used?
    Outline how the money will be allocated to specific programs, resources or services.
  4. How will contributions make a tangible difference?
    Explain the benefits and positive changes resulting from your project being funded. If appropriate, also explain how the lives of beneficiaries will be impacted.
  5. How will you keep supporters involved in your campaign?
    Detail how you will provide updates on progress, share stories on the impact of contributions and keep supporters connected to the project.
    Please answer at least one question to generate a story.
Back

Voila! Check out Story assist's suggestions below. You can edit the content directly or use Story assist to make changes. When everything's to your liking, click the button at the bottom to add the content to your story.

Pro tip Be sure to review all the content. Story assist is smart, but you know your cause best.

Heads up! Ending the session will permanently delete your work.

Story assist — generating contentworking

Check out Story assist's suggestions below. You can edit the content directly or use Story assist to make changes. When you're satisfied, click the button at the bottom to apply the changes to your story.

Pro tip Be sure to review all the content. Story assist is smart, but you know your cause best.

Select entire story?

Do you want Story assist to suggest changes for your entire story? If not, cancel the request and select the portion of the story you want to change.

Cancel Select entire story

Custom prompt for Story assist

Have an idea to improve your story? Simply tell Story assist what to do in everyday language, for example, "Add headlines" or "Optimize text for crowdfunding."

Go
Please provide a prompt (100 characters maximum).
Cancel

Replace all story content?

Replace all your story content? Alternatively, you can copy the content to the clipboard and paste it anywhere.

Cancel
Copy content Replace all story content

Story assist

Disclosure

Before displaying content, please note that the AI-generated output may not always be accurate and could touch on sensitive topics. We recommend proceeding with caution and reviewing all AI-generated content carefully before including it in your story.

By selecting continue, you agree to our Terms of Service regarding the use of AI.

Cancel Continue