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Hello Everybody,
I wanted to take a moment to explain why I decided to create ZNest. Being in the senior housing industry for over 20 years, I came to realize that we as a community needed to innovate more so that seniors could find the right type of care.
My first idea was to provide a solution for middle-income families that couldn’t afford assisted living. The idea was to create a day care service from 8am to 6pm that charged only $1,300 per month. If families could figure out a way to take care of their aging loved ones at night, we could take care of them for a fraction of assisted living prices. We launched the concept at the end of 2019… right before the COVID-19 pandemic. We had to shut down.
During the pandemic, I came up with the idea which led to creating this website. Seeing that other referral websites were curating content for their corporate sponsors, I became bothered by the notion that families were having a tough time finding good senior care. I realized that good care exists all around us. We just need to be more efficient about letting people know where they are.
I realize the term “democratizing the data” has become somewhat cliché, but my goal is to do just that and to make this platform a constantly evolving solution to do the right thing for all seniors and their families.
Bennett Kim
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