New layouts for engagement and efficiency
Audience engagement is one of the most important success factors for your crowdfunding campaigns. Here at FundRazr, we want you to achieve the best results possible – and we spend a lot of time brainstorming how to make that happen by helping fundraisers engage their audience for great crowdfunding results. We know that one size doesn’t fit all so we try to come up with innovative campaign options so you can find your own unique ways to engage your community into online giving.
As a result, we are excited to announce the launch of three new layouts for your crowdfunding campaigns on top of six existing ones: micro projects with leaderboard, micro projects with grid and DIY projects layout.
|New layouts||Existing layouts|
|Micro projects with leaderboard||Standard|
|Micro projects with grid||Donation form|
|Do-it-yourself (DIY) projects||Peer-to-peer event|
What is the purpose of layouts?
The purpose of these new, customizable campaign themes and layouts is to provide fundraisers with the freedom and flexibility they need to get the results they want. Through creative, engaging and powerful campaign presets, you’ll save time and effort on building your crowdfunding campaign.
On top of that, as a fundraiser you’ll be able to both try out different layouts on a single crowdfunding campaign or create various types of campaigns with a variety of layouts. It will help you safely experiment and find the best ways to tell your story and create engagement with your crowd.
What is a micro project?
Micro projects are repeating campaign concepts that can be personalized, but share a similar structure. For example,instead of raising one large lump sum to keep an animal shelter running for a year, you could break it down into fifty small campaigns, each sponsoring an individual animal. Micro projects are suitable for a variety of cause categories (ex: One Girl Can successfully uses this layout to educate women in Africa)
Micro projects are a powerful method of fundraising that helps your organization solve the following goals:
- Micro projects boost efficiency, creating more powerful, functionally complete and compelling campaigns with less work
- Micro projects excel at communicating impact; conveying to the individual the power of their gifts and donations in a constant and cost-effective manner
- Due to their entertaining, interactive nature, these campaigns ensure sustainability – giving volunteers, advocates, sponsors and community members such great experiences that they help out again.
What is a DIY campaign?
With Do-It-Yourself (DIY) Fundraising, your advocates can independently create and run an unlimited number of fundraising campaigns for your cause without cannibalizing any other campaigns. Next level of peer-to-peer, DIY layout empowers your passionate supporters with powerful fundraising tools so they can do even more for your cause.
Where can you find the new layouts?
New layouts can be found under the campaign editing settings. If any of the layouts appear grey, it means that your current campaign settings don’t allow you to use the layout. Consider changing the settings or creating a new crowdfunding campaign.
How much does it cost?
The new layouts are included in our PRO pricing plan.
Have questions or need more information?
Our experienced crowdfunding strategists will help you answer questions and decide which layouts could bring the best results for your organization.