Gastown Animal Sanctuary

Coaching Content -

What is Gastown Animal Sanctuary?

Our team at FundRazr has created the concept of this animal sanctuary to create campaigns built around different use case scenarios to help coach our customers on the best practices. With dedicated blogs for each use case, we hope to give you a great head start on getting your campaigns rolling.

How is this going to help me?

Say you have an idea for how you would like to run a campaign, but you have no idea what options are available to you. By breaking down every working piece of the puzzle, we use our live examples to explain how each feature works, where to find them and how they can apply to your organization’s brand.

7 Strategic Benefits

At FundRazr, we deliver 7 Strategic Benefits with our enterprise crowdfunding system. Our entire platform embodies these 7 concepts and they will always be a part of your fundraising journey. Each of our examples will highlight the three most prominent benefits for the specific campaign concept.

  • Boost Efficiency

    Create bigger, better, more powerful, more functionally complete and more compelling campaigns with less work.

  • Increase Leverage

    Empower volunteers, advocates, sponsors & community members to work with you.

  • Amplify Engagement

    Provide your existing and potential supporters new ways to interact with your cause.

  • Enhance Visibility

    Leverage email lists & social network connections of your supporters to distribute campaign messages and build awareness.

  • Improve Effectiveness

    Convert more potential donors into active supporters & eventually advocates and raise more money per donor.

  • Communicate Impact

    Communicate the direct impact of the individual and/or combined gifts constantly and cost effectively.

  • Ensure Sustainability

    Give volunteers, advocates, sponsors & community members such great experiences that they want to help you again & again.

Let's break this down

Teasers

We’ll give you a short description on what the imaginary campaign story is about.

Features

A list of our unique Features, chosen specifically and tweaked for each campaign concept.

Tags

Adding in some more common lingo to help describe each use case based on your needs.

Benefits

Our top 3 of the 7 Strategic Benefits focused on for each campaign concept.

Quick View

Click a campaign to instantly jump to the details or scroll down to browse casually
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Standalone Project

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DIY Project

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Micro Project

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Specific Project

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Subscription Project

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Internal Project

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Individual Project

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Team Project

Standalone Project

A basic crowdfunding campaign which can be enhanced or left as is.


“Come check out our yearly movie marathon at the local dog park! All profits go to medical treatments for animals under the care of Gastown Animal Sanctuary!”Gastown Animal Sancutary

#eventbased, #incentives, #orgmanaged, #KeepItAll, etc.


Highlighted Benefits

  • Amplify Engagement

    Provide your existing and potential supporters new ways to interact with your cause.

  • Improve Effectiveness

    Convert more potential donors into active supporters & eventually advocates and raise more money per donor.

  • Ensure Sustainability

    Give volunteers, advocates, sponsors & community members such great experiences that they want to help you again & again.

3rd Party Project

A campaign created and promoted by a volunteer on behalf of your organization.


“I’m raising $6k for Gastown Animal Sanctuary by hiking the West Coast Trail and (hopefully) beating my time last year! $1k for every day I’m out there and if I go over, I’ll raise that too!”'Tom Hotshot', Devout Volunteer
#volunteer, #safebanking, #community, etc. (searchable tags? maybe)

Highlighted Benefits

  • Increase Leverage

    Empower volunteers, advocates, sponsors & community members to work with you.

  • Amplify Engagement

    Provide your existing and potential supporters new ways to interact with your cause.

  • Ensure Sustainablility

    Give volunteers, advocates, sponsors & community members such great experiences that they want to help you again & again.

Micro Project

A repeating campaign concept with an inherited master template.


“We save so many animals each day and every one of them deserves their own story to be told! Find all of our animals through the related tab and follow/support their story to recovery and their new Forever Home!”Gastown Animal Sanctuary
#KeepItAll, #softtemplate, #copypaste, #publicmaster, #multi-tier, #incentives, #nodeadline etc.

Highlighted Benefits

  • Boost Efficiency

    Create bigger, better, more powerful, more functionally complete and more compelling campaigns with less work.

  • Communicate Impact

    Communicate the direct impact of the individual and/or combined gifts constantly and cost effectively.

  • Ensure Sustainablility

    Give volunteers, advocates, sponsors & community members such great experiences that they want to help you again & again.

Specific Project

An impact focused, project specific campaign.


“Our animal rescue van drove it’s last yesterday. We will need a new one outfitted with cages, storage and the like, but we need your help. The longer we are grounded, the fewer animals we can save!”Gastown Animal Sanctuary
#AllOrNothing, #timesensitive, #updates

Highlighted Benefits

  • Communicate Impact

    Communicate the direct impact of the individual and/or combined gifts constantly and cost effectively.

  • Enhance Visibility

    Leverage email lists & social network connections of your supporters to distribute campaign messages and build awareness.

  • Amplify Engagement

    Provide your existing and potential supporters new ways to interact with your cause.

Subscription Project

A long term project focused on encouraging followers to make regular, automatic donations and subscribe for updates.


“All animals deserve to have a warm and loving home, but for some, that home is B.C.’s backyard. We pledge to do everything we can to keep our local wildlife healthy and safe. To keep up to date on our daily rescues, follow and subscribe to this campaign!”Gastown Animal Sanctuary

#KeepItAll, #updates,  #automatic, #subscriptions, #recurringdonations, #community, #autotaxreceipts

Highlighted Benefits

  • Communicate Impact

    Communicate the direct impact of the individual and/or combined gifts constantly and cost effectively.

  • Enhance Visibility

    Leverage email lists & social network connections of your supporters to distribute campaign messages and build awareness.

  • Improve Effectiveness

    Convert more potential donors into active supporters & eventually advocates and raise more money per donor.

Internal Multi-tier Project

An organization managed set of campaigns created for the use of internal team members and staff.


“Time to put our next paw forward, but we need your help! With a campaign created for 3 different regions, find the one closest to you and help support our expansion throughout the lower mainland!”Gastown Animal Sanctuary
#AllOrNothing, #Multi-tier, #Peer2Peer, #community, #timesensitive, #publicmastercampaign

Highlighted Benefits

  • Boost Efficiency

    Create bigger, better, more powerful, more functionally complete and more compelling campaigns with less work.

  • Increase Leverage

    Empower volunteers, advocates, sponsors & community members to work with you.

  • Communicate Impact

    Communicate the direct impact of the individual and/or combined gifts constantly and cost effectively.

Individual Multi-tier Project

An organization managed master campaign that encourages the creation of individual volunteer Peer-2-Peer based campaigns and competitions.


“We’re going to lap the city, best friends in tow, to bring attention to animal abuse and neglect. To participate you must raise a minimum of $500! Prizes will be awarded to the Top 5 finalists in the race and Top 5 fundraisers!”Gastown Animal Sanctuary
#KeepItAll, #Multi-tier, #opindividual, #Peer2Peer, #community, #eventbased, #publicmastercampaign

Highlighted Benefits

  • Increase Leverage

    Empower volunteers, advocates, sponsors & community members to work with you.

  • Amplify Engagement

    Provide your existing and potential supporters new ways to interact with your cause.

  • Ensure Sustainability

    Give volunteers, advocates, sponsors & community members such great experiences that they want to help you again & again.

Team Multi-tier Project

An organization managed master campaign that encourages the creation of volunteer Peer-2-Peer team based campaigns and competitions.


“Gather ‘roud, teams. Join up with your friends, teammates or colleagues and challenge other teams to raise on behalf of neglected shelter cats. Choose between our 4 sponsors and get started!”Gastown Animal Sanctuary
#KeepItAll, #Multi-tier, #sponsorship, #optimize-individual, #Peer2Peer, #community, #eventbased, #publicmastercampaign

Highlighted Benefits

  • Increase Leverage

    Empower volunteers, advocates, sponsors & community members to work with you.

  • Enhance Visibility

    Leverage email lists & social network connections of your supporters to distribute campaign messages and build awareness.

  • Improve Effectiveness

    Convert more potential donors into active supporters & eventually advocates and raise more money per donor.