Good Business Sense

by Crowdfunder Show

Organization campaign Keep it all Toronto, ON, CA

A short film about Barth, a driven yuppie, who is proposing to his equally-driven girlfriend Claudia using the only method he knows: in a business presentation. See the whole story

Finished! Thank you everybody. Our campaign is now over. ×


1% raised of $57.5k goal



Finished Aug 18, 2014

What is "Good Business Sense"?

It is a short comedy film that will be produced within four months of being funded and released to film festivals and beyond within six months after that.

What is the story?

Tonight, businessman Bartholomew Braniff is making the biggest boardroom presentation of his life: a proposal of marriage to the equally industrious Claudia. Everything is perfect -- the numbers have been crunched, the projections have been double-checked, and even the ring has been market-tested. But Claudia wants flowers and violins, not charts and graphs.

What's the story of the story?

"Good Business Sense" started life as a stage play. After two very successful staged readings -- one by the Playwrights Kitchen Ensemble in Los Angeles ( ) featuring actor Scott Wolf -- it received two full productions in Santa Monica and Hollywood, California.

Soon after, publisher Playscripts, Inc. agreed to publish "Good Business Sense" and the play has been produced over fifty times in such varied places as Australia, Canada, Estonia, Ireland, Japan, Saudi Arabia, Spain, the United Kingdom, and the United States.

Who are the filmmakers?

"Good Business Sense" author Emmett Loverde, recognizing the script as one his best, adapted it for the screen and asked his friend and colleague Jonathan Arkin to direct.

Emmett Loverde is a writer and filmmaker in Los Angeles. There have been over 200 separate productions of his stage plays worldwide to date. His films have screened in a number of film festivals including the Myrtle Beach Film Festival, the Action On Film International Film Festival, the Burbank International Children's Film Festival, and the Poppy Jasper Film Festival. His latest feature is "Till You Get To Baraboo" ( ).

Loverde and Arkin have teamed up on six film and stage projects since meeting in the late 1990s including "Free Advice!!" ( ) and "Santa's Letters" ( ).

Jacob Lyman is also an up-and-coming director.

Who will be in the cast?

The filmmakers have registered the film project with the Screen Actors Guild in order to be able to attract the finest talent available. Between them they have worked with dozens of talented actors and are eager to begin the casting process.

If you would like to be considered for a role in the film, contact the filmmakers! And if you want to recommend this project to an actor you know, please pass it

How will the money be spent?

The filmmakers will ultimately raise $30,000 through crowdfunding, one phase at a time. For the first phase, Pre-Production / Production, they are seeking $10,000 to cover the following items:

  • Cast
  • Production assistants
  • Set decoration and props
  • Set operations
  • Costumes
  • Makeup and hair
  • Camera and lighting operations and supplies
  • Sound operations and supplies
  • Location rental fees
  • Taxes

The filmmakers believe in paying everyone who works on this project a fair wage, so contributors can rest assured that the lion's share of donations will be going toward paying people for their work and their expertise.

Later fund-raising phases will cover the Post-Production / Editing phase and the final phase, Publicizing / Distribution.

If the team is unable to reach their fundraising goals they will still proceed with the project, possibly in partnership with a school or another production company, and probably giving up some creative control.

If the team receives more than their goals then they will put the funds toward the next phase. It would be fantastic to raise the entire budget with the first campaign!

What are the perks?

The team has come up with some great rewards for contributing to this film, all listed on this page. Highlights include a speaking part in the movie or photo retouching services.

What will happen with the movie when it's finished?

Once "Good Business Sense" has been edited, mixed, scored, and color-corrected (phase two), it will be entered into film festivals and circulated with an eye toward distribution (phase three). The producers have existing relationships with several festivals that have screened their work before including Southern California's Action On Film International Film Festival ( ).

How will "Good Business Sense" make the world better?

This film has a wonderful message about listening to one's partner and putting their needs and desires before one's own.

Although intended for teen and adult audiences, "Good Business Sense" will contain no objectionable language or content beyond some playful innuendo.

All contributors will be able to see this film in one form or another as soon as it can be made available.

Emmett Loverde has a long history of creating plays and films enjoyed by audiences all over the world. His films on YouTube ( ) have been viewed over 655,000 times while (as mentioned earlier) there have been over 200 productions of his stage plays, which are published by Playscripts Inc. ( ) and Heuer Publishing ( ).

In the words of the production team:

Some films are short, and they are perfect that way. A great short film can be a thing of beauty and resonance. How many of us fondly recall the half-hour version of "How the Grinch Stole Christmas", one of the Wallace & Gromit shorts, the Bugs Bunny short "What's Opera, Doc?", or the wordless 1956 French gem "The Red Balloon"? With "Good Business Sense", we intend to come as close to creating a classic as we can, a film that can be viewed and loved repeatedly by audiences all over the world. We believe in the script that much, and we hope you will, too.


I don't have any money. How can I help?

  • Spread the word about the "Good Business Sense" project! Use Twitter, Facebook, your blog, Reddit, Google+, etc. Every mention helps.
  • Are you an actor and you think you might be right for a part? Submit yourself for an audition to !
  • Do you know a great upscale restaurant location in Los Angeles where the production might be able to shoot? Contact the filmmakers at !
  • Were you in a production of "Good Business Sense" and do you want to share a story or a video about the experience? Contact the filmmakers at so they can share your memories with others.
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