{"id":3309,"date":"2013-08-13T16:53:33","date_gmt":"2013-08-13T23:53:33","guid":{"rendered":"http:\/\/blog.fundrazr.com\/?p=3309"},"modified":"2023-06-16T09:05:16","modified_gmt":"2023-06-16T16:05:16","slug":"great-perks-ideas","status":"publish","type":"post","link":"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas","title":{"rendered":"Great Incentive Ideas for your Campaign"},"content":{"rendered":"<p><script>(function() {<br \/>\n\tvar d = document, fr = d.createElement('script'); fr.type = 'text\/javascript'; fr.async = true;<br \/>\n\tfr.src = ((d.location.protocol.indexOf('https') == 0)? 'https:\/\/s-' : 'http:\/\/') + 'static.fundrazr.com\/widgets\/loader.js';<br \/>\n\tvar s = d.getElementsByTagName('script')[0]; s.parentNode.insertBefore(fr, s);<br \/>\n})();<\/script><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-transparent ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #000000;color:#000000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #000000;color:#000000\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas\/#The_Different_Incentive_Categories\" >The Different Incentive Categories<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas\/#Incentive_Ideas_for_Non-profit\" >Incentive Ideas for Non-profit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas\/#Incentive_Ideas_for_Animals\" >Incentive Ideas for Animals<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas\/#Incentive_Ideas_for_Personal\" >Incentive Ideas for Personal<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas\/#Incentive_Ideas_for_Creative_and_Entrepreneurial_Campaigns\" >Incentive Ideas for Creative and Entrepreneurial Campaigns<\/a><\/li><\/ul><\/nav><\/div>\n\n<p>The conventional wisdom is that incentives are exclusive to entrepreneurs and creative categories for fundraising. However, that belief is outdated. <em><strong>Incentives can be used to enhance almost any crowdfunding category including personal, non-profit, and animals.<\/strong><\/em><\/p>\n<h3><span class=\"ez-toc-section\" id=\"The_Different_Incentive_Categories\"><\/span>The Different Incentive Categories<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>You can distinguish your incentives by categorizing them as either <strong>wishes, products, tickets, or perks.<\/strong> Wishes are wish list items such as a ride to the hospital, or meals for 5 people. Products can be prototypes of your company&#8217;s new product. Tickets can be to any event. Perks can be any sort of reward to give donors from branded swag to social media shouthouts.<\/p>\n<div class=\"section\">\n<div class=\"column _left _50percent border-right\" style=\"width:65%\">\n<h3><span class=\"ez-toc-section\" id=\"Incentive_Ideas_for_Non-profit\"><\/span>Incentive Ideas for Non-profit<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>As a non-profit, it\u2019s essential that you utilize the non-profit brand you have built over the years. That means offering <em>branded merchandise<\/em> such as hats, t-shirts, mugs, pens, posters, etc as incentives. Furthermore, <em>invites to fundraising events<\/em>, <em>meeting senior member of the organization<\/em>, or even <em>a tour of your facilities<\/em> are also great incentive ideas.<\/p>\n<p><strong>Remember<\/strong>, donors donate because they relate to your cause, so anything you find exciting will probably resonate with them as well.<\/p>\n<p>Look at non-profit organizations that have used incentives to enhance their campaign; <em>just some examples to get you started<\/em>.<\/p>\n<p>Check out <a href=\"http:\/\/blog.fundrazr.com\/tips-and-tricks\/5-ways-nonprofits-can-use-perks-for-crowdfunding\/\" target=\"_blank\" rel=\"noopener noreferrer\">5 Ways Nonprofits Can Use Perks for Crowdfunding<\/a>.<\/p>\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"wide\" data-width=\"400\" data-url=\"http:\/\/fnd.us\/c\/6gTfa\"><\/div>\n<\/div>\n<div class=\"column _right _50percent border-left\" style=\"width:31%\">\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"tall\" data-width=\"200\" data-url=\"http:\/\/fnd.us\/c\/4Tqx5\"><\/div>\n<\/div>\n<\/div>\n<div class=\"section\">\n<div class=\"column _left _50percent border-right\" style=\"width:65%\">\n<h3><span class=\"ez-toc-section\" id=\"Incentive_Ideas_for_Animals\"><\/span>Incentive Ideas for Animals<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Animals are cute and cuddly, so it\u2019s easy to create incentives that play off their cute demeanor. <em>Paw prints<\/em>, <em>photos<\/em>, or even the opportunity <em>to name the animal after a donor<\/em>, make great incentives.<\/p>\n<p>Another way to utilize the incentive system is  <!--more--> to make incentives the equivalent to a tangible item. That way, the donors have a better idea of what they are donating to and will feel more empowered through the donation. Check out a campaign that uses this method to obtain more donor engagement.<\/p>\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"wide\" data-width=\"400\" data-url=\"http:\/\/fnd.us\/c\/6iKqc\"><\/div>\n<h3><span class=\"ez-toc-section\" id=\"Incentive_Ideas_for_Personal\"><\/span>Incentive Ideas for Personal<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>Often, we get stuck in the thinking that perks must be tangible. However, we fail to recognize the value of <em>a heartfelt thank you<\/em>. For personal campaigns, <em>social media shout outs<\/em>, and <em>personal thank you letters<\/em> are great incentivesto offer your donors. They are personal and carry a substantial intangible value.<\/p>\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"wide\" data-width=\"400\" data-url=\"http:\/\/fnd.us\/c\/3ef7a\"><\/div>\n<\/div>\n<div class=\"column _right _50percent border-left\" style=\"width:31%\">\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"tall\" data-width=\"200\" data-url=\"http:\/\/fnd.us\/c\/4iir0\"><\/div>\n<\/div>\n<\/div>\n<div class=\"section\">\n<div class=\"column _left _50percent border-right\" style=\"width:65%\">\n<h3><span class=\"ez-toc-section\" id=\"Incentive_Ideas_for_Creative_and_Entrepreneurial_Campaigns\"><\/span>Incentive Ideas for Creative and Entrepreneurial Campaigns<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>First of all, incentive are a great way to pre-sell or sell your services or products. When donors donate a certain amount and claim a perk, they are rewarded with that tier of merchandise or service. The product doesn\u2019t have to be a physical merchandise such as a book, t-shirt, etc; it can be a service such as a live performance.<\/p>\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"wide\" data-width=\"400\" data-url=\"http:\/\/fnd.us\/c\/5h4sd\"><\/div>\n<\/div>\n<div class=\"column _right _50percent border-left\" style=\"width:31%\">\n<div class=\"fr-widget\" data-type=\"badge\" data-variant=\"tall\" data-width=\"200\" data-url=\"http:\/\/fnd.us\/c\/fdHof\"><\/div>\n<\/div>\n<\/div>\n<div class=\"section\">\n<div class=\"column _left _50percent border-right\" style=\"width:96%\">\n<p><strong>Reminder:<\/strong> The ideas mentioned above are not exclusive to any category. Feel free to mix and match and be CREATIVE. <strong><em>This is your campaign, you decide how you want to thank you donors.<\/em><\/strong><\/p>\n<p>More Ideas to come! Check out <a href=\"http:\/\/blog.fundrazr.com\/tips-and-tricks\/5-ways-nonprofits-can-use-perks-for-crowdfunding\/\" target=\"_blank\" rel=\"noopener noreferrer\">5 Ways Nonprofits Can Use Perks for Crowdfunding<\/a>.<\/p>\n<\/div>\n<div class=\"column _right _50percent border-left\" style=\"width:0%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>The conventional wisdom is that incentives are exclusive to entrepreneurs and creative categories for fundraising. However, that belief is outdated. Incentives can be used to enhance almost any crowdfunding category&#8230;<\/p>\n","protected":false},"author":6,"featured_media":22033,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4218],"tags":[786,904],"class_list":{"0":"post-3309","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tips-tricks","8":"tag-crowdfunding","9":"tag-perks-ideas"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Great Incentive Ideas for your Campaign &#8211; FundRazr<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/fundrazr.com\/blog\/posts\/great-perks-ideas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"Great Incentive Ideas for your Campaign &#8211; FundRazr\" \/>\n<meta name=\"twitter:description\" content=\"The conventional wisdom is that incentives are exclusive to entrepreneurs and creative categories for fundraising. 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